Inceptor News and Events
Inceptor News
SuperMedia Mobile and Local Search Products Honored with Two 2011 Local Search Association Excellence Awards
EveryCarListed iPhone App and Inceptor Selected as Winners at Annual Local Search Association Conference…
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Inceptor’s Fully Integrated Search Campaign for KAZ USA Selected as a 2010 MITX Interactive Awards Finalist
INCEPTOR and KAZ USA Recognized for Outstanding Achievement Waltham, MA (October 7, 2010) – SuperMedia LLC today announced Inceptor’s Fully …read more
Inceptor Selected as One of the Most Dependable™ Search Engine Marketing Firms in the United States
It is our pleasure to inform you that Idearc Search Marketing (Note: now called Inceptor, a search marketing service of …read more
Upcoming Events
Inceptor at eTail 2012 Conference in Palm Desert, CA
Inceptor SEO and Paid Search experts will be attending the eTail West conference at the JW Marriott Desert Springs in Palm Desert, CA from February 28-March 1, 2012. Our booth number is 82 and we would love to have you stop by and get to know us.
Even better, request a free consultation online with our SEO or Paid Search expert. During your in-person consultation, our expert will review your site, provide specific actionable suggestions for how to improve your site’s results, and answer your questions. On the contact form, please indicate your website URL, your area of interest (PPC, CSE, or SEO) and your preferred date and time to meet. We will get back to you shortly with a confirmation of your appointment.
Also, you may want to check out our etail case study entitled Inceptor’s CSE program improves Apparel retailer’s PPC ROI by 17%
See you at the show!
eTail West
February 28-March 1, 2012
JW Marriott Desert Springs
Palm Desert, CA
visit event website
SES New York
March 20-22, 2012
New York Hilton
New York, NY
visit event website
Internet Retailer Conference & Expo
June 5-8, 2012
McCormick Place West
Chicago, IL
visit event website
eTail East
August 13-16, 2012
Sheraton Boston Hotel
Boston, MA
visit event website
Shop.org Summit
September 10-12, 2012
Colorado Convention Center
Denver, CO
visit event website
800.307.6709
What Our Clients Say...
“I would definitely select Inceptor again, and in fact, I have. We’ve signed four contracts with them at this point. I can tell other business owners that you’ll do better with SuperMedia and Inceptor, and that they really have your best interests at heart”
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Fred Hosley, Web Manager for Kaz USA
“The best thing about working with the Inceptor team is their ability to adapt to changing market conditions.”
Larry Davis, VP of Marketing for Ross-Simons
“They have made the organic online marketing channel a low-cost acquisition channel for us. We have been able to turn it around (from before) and drive costs down. It is of high importance for us to have them onboard.”
Sr. eCommerce Strategy Manager, Fortune 500 Financial Services Company
“I would never recommend them to another company like mine. I want to maintain the competitive advantage I get from working with them!”
Inceptor eCommerce Client – Home Furnishings
“Inceptor brings to the table a broader view of the marketplace. Working with a vendor that can bring us larger marketing trends is very useful to us because we are very myopic. Their role is very important. They do the actual bidding and management of our campaign, plus they serve a technical and advisory role to our business.”
eCommerce Client – Sporting Goods and Apparel
“We’ve been working with Inceptor for about 18 months. Inceptor built our accounts from scratch, and manages our Search Engine Optimization, Pay Per Click, and Comparison Shopping Engine feeds. We selected them because they seemed to be knowledgeable, honorable, personable, and intelligent. All of these assumptions have turned out to be correct.”
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Fred Hosley, Web Manager for Kaz USA
“Our SEO account person is very quick to respond, well-versed in search engines, and sets expectations very well, which is what I need. They are not promising the world and then not delivering. That is what makes this a good relationship.”
Sr. eCommerce Strategy Manager, Fortune 500 Financial Services Company
“From my experience working with Inceptor, they are looking for ways to improve our PPC account and bring best practices. They are always looking after our business goals on a day in and day out basis.”
Inceptor Client – B2B Services
“We have been able to identify pockets of underdeveloped search terms to minimize our cost per click. Our team is not afraid to push back and share new ideas. It’s a pleasure working with Inceptor.”
Larry Davis, VP of Marketing for Ross-Simons
“I think the main thing they have really helped us is to keep our marketing dollars in front of us. Pay per click is very expensive. The cost of marketing was difficult to determine what makes money and what doesn’t. They have helped us to be more effective in spending our marketing dollars.”
Inceptor eCommerce Client – Healthy Home Products
Blog Entries
Is It Time to Target New Keywords?
The basic strategy behind keyword research is to find a keyword that is relevant to your website, that doesn’t have …read more
Four Tips for Increasing Conversions
You never get a second chance to make a first impression, and those few seconds that visitors spend on your …read more